Remodeling Benefits Data Trust's Digital Outreach Strategy
BDT, a well-funded non-profit, sought OMNIUX for a social media outreach strategy to increase brand awareness for their technology-driven program that helps low-income citizens faster and cheaper than any other program, benefiting over 10 million individuals with funding from notable foundations.
Benefits Data Trust's Story
Benefits Data Trust (BDT) was one of the United States’ fastest growing funded not-for-profits. With funding from The Bill & Melinda Gates Foundation, Chan Zuckerberg Initiative, Google, Mastercard, and many others, BDT became a household name in the charitable world. BDT approached OMNIUX for an all-encompassing social media outreach strategy.
BDT primarily contacted recipients via phone and mail to help low income citizens in need within participating states. However, their use of state of the art technology and IT systems enabled them to reach people in need faster and cheaper than any program in the country. OMNIUX provided an extensive roadmap on how to efficiently and thoughtfully push BDT’s brand awareness. With over 10 million individuals’ quality of life being benefited through BDT’s work, they have proven that their innovative restructuring of public benefits, and dedication to charity, cannot be contested.
1.2M+
Households Screened Since 2005
800K +
Benefit Enrollments Achieved
$9B+
Secured in Assistance for Families Nationwide
Warren Kantor
Founder of Benefits Data Trust
"OMNIUX provided Benefits Data Trust, a national not-for-profit transforming how individuals in need access public benefits, with a comprehensive and thorough digital media outreach strategy. Their work was extremely thorough and was beyond our expectations."
BUSINESS
Benefits Data Trust Received Funding From a Multitude of Charities
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